Global Marketing for Established Companies

Using Technology to Reach International Markets

Once your business is established in its local market, you might be thinking about ways to increase your profits.  In addition to our strategic marketing services, Aldeia also helps businesses reach profitable foreign markets. At Aldeia, we have the expertise to help you expand internationally in a cost effective and strategic manner.  Our President, Alexa Ronngren has lived in nearly a dozen countries on five continents.  During Alexa’s travels and searches for international marketing resources, she found several scattered resources for international marketing, translation, localization, import/export, culture, product sourcing, cross-cultural business negotiations, and so forth.  Unfortunately, the average business owner doesn’t have the time, nor personnel to spend so much time on research.  That is where Aldeia Global Marketing can help.

We manage the process of expanding into foreign markets.  Some of our clients like Aldeia to help identify good markets for their products, while others already have a target in mind.  Once we choose a target market, we conduct a more thorough market research in conjunction with country specific experts.  In order to insure you know the risks and opportunities for this market, we also look at the legal, political, economic, and cultural issues and associated costs.  At the end of this phase, you will have all the information necessary to know whether or not you want to persue this new market.

If you choose to go forward, we find and work with localization and translation experts to insure that their services are remaining true to the brand identity you want to convey.  Then we help you develop the most effective marketing and distribution system for your offerings in that market.  And finally, if you are selling products, we set you up with a good import/export agent.

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