Unfortunately, cloning technology still has a long way to go. Until then, call Aldeia Global Marketing to get your channel partners to become more productive for your company. Our Alliance Services are designed to get partners to:
» Sell More of your products and services
» Submit less returns and charge-backs
» Become loyal to your company and brand
» Have a bias towards your company versus competitors they represent
How you ask? With over 20 years of channel marketing experience and a global perspective, we understand the relationship between companies and their strategic allies. We know what works, and found out the hard way what doesn’t work! From developing a channel marketing strategy to executing and refining program performance, our Alliance Services are guaranteed to improve the performance of your channel partners. What if your company doesn’t need us to completely manage your partner programs? We can do as much or as little as you need. Hire us just for our insight or count on us to perform all the duties of a Director of Channel Marketing or Senior Channel Marketing Manager:
- Develop channel marketing strategy based on your company goals
- Combine best practices with innovative thinking to create a partner program
- Design and implement co-marketing and market development fund (MDF) programs
- Create lead generation campaigns for channel partners
- Work closely with strategic allies to drive campaign success
- Work with your marketing and sales staff to manage program implementation
- Design and create marketing materials and content
- Work with your sales staff to create strategic sales collateral
- Build and maintain partner website
- Establish, monitor and engage with partners through social media
- Develop channel, partner, region, and country specific business plans
- Communicate and coordinate with your team to insure that no opportunity is missed
- Create, manage, and execute partner training and incentive program
- Coordinate events and trade shows locally and internationally
- Measure, analyze, and improve the partner program to provide best ROI
- Channel conflict reduction and resolution
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